By Rick Aristotle Munarriz
Filed under: Dell, Facebook, Market News, Food & Beverage, Scandals and Lawsuits, Wall Street Watch
From a new Taco Bell menu item sure to soar, to a short-sighted activist taking aim at the Dell deal, here’s a rundown of this week’s best and worst moves in the business world.
Yum! Brands (YUM) — Winner
The new Cool Ranch Doritos Locos Tacos are here.
Yum! Brands’ Taco Bell officially introduced the Cool Ranch-flavored shells on Thursday, and it actually gave the company’s Twitter and Facebook followers a heads start by letting them know the new tacos were available in some stores on Wednesday for those willing to ask.
The first Doritos Locos Taco has been a smart menu addition for Taco Bell. After the fast-food chain introduced the original Nacho Cheese-flavored shells last year it sold 100 million tacos in 10 weeks.
Even if the Cool Ranch Doritos Locos Taco doesn’t generate the same level of buzz and blockbuster sales as last year’s rollout, the move should keep Taco Bell‘s store-level comps growing.
Dell (DELL) — Loser
The $24.2 billion deal to take Dell private may be falling apart. Billionaire activist investor Carl Icahn has taken a vocal stake in the struggling PC maker, and he’s got a doozy of Plan B.
Icahn feels that Dell should hold out for a better price, and if that doesn’t materialize that it should still reject the buyout offer. He thinks that Dell should reward investors with a $16 billion dividend. Dell doesn’t have that kind of money, so it would mean taking on new debt to make the beefy payout possible.
Dell is not in a good position to take on debt. PC sales have been slipping for two years, and Dell’s been unable to make a dent in the smartphone and tablet markets that have been cannibalizing desktops and laptops. A leveraged Dell will be a gutted Dell that will ultimately falter. Icahn’s had plenty of smart ideas before, but this isn’t one of them.
Facebook (FB) — Winner
The leading social networking website is going for another makeover.
Facebook introduced a redesigned news feed at a media event on Thursday that will roll out to the site’s 1 billion-plus active users in the coming days.
Sponsored Linksadsonar_placementId=1505951;adsonar_pid=1990767;adsonar_ps=-1;adsonar_zw=242;adsonar_zh=252;adsonar_jv=’ads.tw.adsonar.com’;
The new news feed is less cluttered, can be customized, and features larger photos and videos. There’s been a growing trend to supersize images at websites and apps, and Facebook obviously knows how much people like pictures. It does, after all, own Instagram.
However, the reason why the cleaner redesign gets the winning nod this week is that it’s a move that will probably be appreciated by users who typically get vocal in their displeasure whenever Facebook tweaks their time lines, walls, and news feeds. Facebook continues to grow in popularity, but it can never …read more
Source: FULL ARTICLE at DailyFinance