Tag Archives: Danica Patrick

The Brave New World of Celebrity Sponsorships: What Danica Patrick and Magnus Carlsen Have in Common

By Phil Johnson, Contributor

You’ve heard of Danica Patrick, right? She’s the most successful and well-known female racecar driver in the world. Driving the GoDaddy.com car for Stewart-Haas Racing, she’s an international NASCAR celebrity. Besides possessing nerves of steel, hair-trigger reflexes, and proving to be a ferocious competitor while driving at 200 mph, she’s a beautiful and sought after model. Of course she attracts blue chip sponsors like Coke Zero, and has helped GoDaddy.com break all their sales records. She’s a rare gem in the world of celebrity sponsorships, accessible only to an elite group of brands with extraordinarily well-funded marketing budgets. …read more

Source: FULL ARTICLE at Forbes Latest

Weekly Wrap Up: “We Have Not Forgotten”

By Christopher Sponn

Watch the West Wing Week here.

Easter Egg Roll: On Monday, the First Family welcomed more than 30,000 guests to the South Lawn for the 135th annual White House Easter Egg Roll. The event was filled with activities ranging from the traditional Easter Egg Roll to readings from stars such as Danica Patrick, Adrian Peterson, and even Elmo.

The theme of “Be Healthy, Be Active, Be You,” was inspired by the First Lady’s Let’s Move! initiative, which seeks to solve the problem of childhood obesity. You can find demonstrations of healthy recipes from top chefs here and learn more about the Let’s Move! initiative here.

This year’s special guest was Robby Novak — better known as Kid President. Be sure to also check out a special presidential video message from April 1.

Guns: On Thursday, President Obama traveled to Colorado to urge the American people to push Congress to vote on a set of common-sense proposals to help reduce gun violence. The President wants to close loopholes in the background check system to keep guns out of the hands of criminals and others who shouldn’t have them — and prevent mass shootings like the one that killed 20 young children and six adults in Newtown, CT.

“If you want to buy a gun, whether it's from a licensed dealer or a private seller, you should at least have to pass a background check to show you're not a criminal or someone legally prohibited from buying one,” said the President. “And that's just common sense.”

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Source: FULL ARTICLE at The White House

International Speedway Earnings: An Early Look

By Dan Caplinger, The Motley Fool

Filed under:

The new earnings season is about to begin, but a few companies on off-quarter fiscal years are just now getting around to reporting their quarterly results. International Speedway is about to release its quarterly earnings report. The key to making smart investment decisions with stocks releasing their quarterly reports is to anticipate how they’ll do before they announce results, leaving you fully prepared to respond quickly to whatever inevitable surprises arise. That way, you’ll be less likely to make an uninformed knee-jerk reaction to news that turns out to be exactly the wrong move.

Auto racing used to be a niche sport, but with the huge rise in interest in Nascar and other events, racing has entered the mainstream. International Speedway is one of the companies behind the scenes, maintaining many of the most popular racetracks and grandstands on the racing circuit, including its crown jewel, the Daytona International Speedway. Let’s take an early look at what’s been happening with International Speedway over the past quarter and what we’re likely to see in its quarterly report on Thursday.

Stats on International Speedway

Analyst EPS Estimate

$0.36

Change From Year-Ago EPS

(2.7%)

Revenue Estimate

$126.5 million

Change From Year-Ago Revenue

(0.7%)

Earnings Beats in Past 4 Quarters

2

Source: Yahoo! Finance.

Will International Speedway win the checkered flag done this quarter?
Analysts haven’t been too bullish on International Speedway‘s earnings prospects in recent months, as they’ve cut more than a nickel per share off its most-recent quarter’s estimates and lopped nearly $0.20 per share from their full-year fiscal 2013 views. But the stock has raced ahead, climbing nearly 20% since the beginning of the year.

Racing has never been more popular, and International Speedway has the inside track to tap the sport’s profit potential. Danica Patrick‘s qualifying for the pole position in February’s Daytona 500 opened up the doors to a whole new group of young fans that could give the sport its next phase of expansion.

But an incident at Daytona on the day before the Daytona 500 in February highlighted the potential liability that International Speedway has. At the Nationwide series race, a car crashed into the outer track fence in a multi-car accident, and pieces of debris from the car entered the stands and caused injuries. Despite having liability waivers on tickets, lawyers involved in the case expect an out-of-court settlement to cover the roughly 30 fans who were injured.

From a bigger-picture perspective, International Speedway faces the same economic woes that have hurt other entertainment companies. Rival Speedway Motorsports , which operates tracks at Bristol and other popular venues, has seen similarly flat revenue recently. In order to compete for a bigger piece of a pie that hasn’t been growing much, International Speedway entered into a deal with Coinstar to provide tickets at Coinstar’s movie kiosks.

In its quarterly report, watch for International Speedway to …read more
Source: FULL ARTICLE at DailyFinance

Watch Live and Follow Online: The 2013 Easter Egg Roll

By <a href="/author-detail/475">Colleen Curtis</a>

Today, the President and First Lady will host more than 30,000 people from all 50 states on the South Lawn of the White House for the 135th annual Easter Egg Roll. The curated live stream (above) is new this year, and features historic facts about egg rolls past and will highlight select events throughout the day.

Check out the complete Easter Egg Roll line-up, and go to WH.gov/live to watch additional live streams, including a feed from the Storytime Stage, where this year's readers include NASCAR’s Danica Patrick, Minnesota Viking Adrian Peterson, Elmo, Abby, Gordon and Rosita from Sesame Street, the full cast of Super Sprowtz, The Wanted, and actress Quvenzhané Wallis, or you can tune in to the Rocking Egg Roll Stage to see performances from Jordin Sparks, Austin Mahone, Coco Jones, Sesame Street, and The Wanted. You can also watch cooking demonstrations of healthy family favorites from top chefs at the Play with Your Food station, and of course you can follow all the day's action on social media using the hashtag #EasterEggRoll or on Storify, below.

[View the story “The 2013 #EasterEggRoll “Be Healthy, Be Active, Be You!”” on Storify]

The 2013 #EasterEggRoll “Be Healthy, Be Active, Be You!”

On Monday, April 1st 2013, the President and First Lady will host more than 30,000 people from all 50 states on the South Lawn of the White House for the 135th annual Easter Egg Roll. Watch live streams from the event at WH.gov/live and check out some highlights from the #EasterEggRoll below.

Storified by President Obama announce the White House #EasterEggRoll: youtu.be/f1OHJUc2QTUThe White House

Kids Dancing, Eggs Rolling, Tune in!

For more information head to WH.gov/EasterEggRoll.

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Source: FULL ARTICLE at The White House