Tag Archives: Tippett Studio

Automobiles

Video: First 2013 Buick Encore TV ad features… dinosaurs

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By Chris Paukert

2013 Buick Encore with dinosaur feet in first ad - video screencap

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The whole “SUVs as dinosaurs” trope has become something of a threadbare cliché among auto writers, but that doesn’t mean the wider world of consumers has caught on to the Jurassic nature of our line of thinking. That’s what General Motors appears to be betting on, at least. Just check out Buick’s first television spot for its 2013 Encore, the tiny crossover that is pushing the Tri-Shield into territories unknown while looking to outrun the brand’s reputation as a refuge for elderly clientele.

Set to air this weekend on ESPN during the NCAA college basketball tournament, the ad plays up the Encore’s maneuverability and surprising interior space by setting the baby Buick amongst a herd of lumbering CG dinosaurs created by Tippett Studio, the folks behind Hollywood blockbusters like Jurassic Park, Ted, and the Twilight series of films.

We can’t help but snigger a little – while the Encore is indeed surprisingly roomy, nimble, and composed, our first drive found it to be glacially slow, too… not unlike a certain prehistoric race of animals. Check out the commercial below and judge for yourself.

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First 2013 Buick Encore TV ad features… dinosaurs originally appeared on Autoblog on Thu, 14 Mar 2013 19:14:00 EST. Please see our terms for use of feeds.

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Source: FULL ARTICLE at Autoblog

Business, Finance, Occupation & Industry

Dell Brings Live Performances from The FADER FORT Presented by Converse to Fans Around the World Dur

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By Business Wirevia The Motley Fool

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Dell Brings Live Performances from The FADER FORT Presented by Converse to Fans Around the World During the SXSW Music and Media Conference

ROUND ROCK, Texas–(BUSINESS WIRE)– Dell is partnering with The FADER FORT Presented by Converse to bring live performances from the four-day event to music fans around the world via live stream during the South by Southwest (SXSW) Music and Media conference. The live streaming, powered by Dell and Intel, will broadcast performances from some of today’s most innovative and emerging artists, including Schoolboy Q, Sky Ferreira, Delorean, and more, on TheFADER.com/FORT on March 12 – 16.

“The FADER FORT is one of the hottest tickets in town this week, and Dell technology and expertise are effectively opening The FORT doors to the world,” said Fara Howard, executive director, Consumer and Small Business Marketing, Dell. “This partnership with The FADER is the perfect opportunity for us to showcase some of the innovative things we’re doingwith our products in the music, film and entertainment space, and right here in our own backyard.”

Dell is making The FORT accessible to the local community by providing technology for public viewing of The FADER FORT by Converse live stream in popular Austin hangouts, including Birds Barbershops and Jo’s Coffee.

The FADER turned to Dell because of the company’s established expertise in audio engineering and video editing, including successful live streaming of music festivals like Lollapalooza, Austin City Limits and Jazzfest; helping visual effects companies like Pixomondo, SohoVFX and Tippett Studio produce award winning VFX shots; and enabling audio professionals like Paul Oakenfold’s lead sound engineer to mix, record and produce music.

“We are excited to partner with The FADER to bring some of the hottest performances to fans around the world,” said Neil Hand, vice president, Tablet and Performance PCs, Dell. “With Dell’s high-performance Dell Precision video editing and audio engineering solutions powering the live stream, fans will have …read more
Source: FULL ARTICLE at DailyFinance

Movies & TV

How Ted Appeared at The Oscars

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Tippett Studio has revealed how they made Seth MacFarlane’s Ted present alongside Mark Wahlberg at yesterday’s Academy Awards, where they presented Oscars for Sound Mixing and Sound Editing.

The segment was brought to life by Tippett Studio‘s Blair Clark, MacFarlane (the 2012 film’s director and host of the 85th Academy Awards ceremony), as well as the telecast’s director Don Mischer and his broadcast team. Here’s what Tippett Studio had to say about the making of the segment:

For the filming of the segment, a duplicate of the Academy Awards stage was constructed at CBS Studios, with lighting and cameras situated to match the Dolby Theatre set up. The feat involved planning exact camera positions so that the animation, rendered using Dell Precision workstations, would integrate seamlessly on Oscar Night with Wahlberg and the show audience. With five nominees in each category, Tippett artists created 10 different outcomes in just a four-week production schedule. As the winners were unknown before the envelope was opened, Mischer and his team sat at the ready to push the button for the correct winner during the live broadcast.

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Source: FULL ARTICLE at IGN Movies