Tag Archives: GRAMMY

Business, Finance, Occupation & Industry

Taylor Swift Celebrates The Extraordinary Power Of Music In Her First Diet Coke Television Commercia

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By Business Wirevia The Motley Fool

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Taylor Swift Celebrates The Extraordinary Power Of Music In Her First Diet Coke Television Commercial

  • Swift’s new hit single “22” serves as centerpiece in first spot

ATLANTA–(BUSINESS WIRE)– As a musician and songwriter, Taylor Swift holds nothing back. From her personal, intimate song lyrics to her jaw-dropping melodies, her music inspires millions around the globe. Diet Coke celebrates this tireless passion and Swift’s artistic excellence in its first commercial featuring the extraordinary seven-time GRAMMY winner, which debuts nationally today.

The spot, “Music that Moves,” is an evolution of the brand’s iconic Stay Extraordinary campaign and centers on Swift’s unique approach to songwriting and the powerful impact her lyrics and music has on fans. Featuring her new hit single “22,” the spot shows Swift writing wherever inspiration strikes – whether it’s moments before a performance, on the tour bus or in her bedroom – bringing fans into her extraordinary real-life songwriting process.

Premiering today during American Idol®, the spot was filmed in her hometown of Nashville, Tenn., and directed by Fredrik Bond. Opening on Swift penning lyrics in a peaceful bedroom, the spot builds energy with performances by extraordinary Swift fans singing and grooving along as Swift writes verse after verse of her single “22” – whenever inspiration hits. Swift is seen enjoying Diet Coke throughout the spot, helping her stay extraordinary and write the lyrics that connect so well with her fans. It was developed by Droga5 New York, the recently appointed agency of record for Diet Coke. Additional print and digital advertisements featuring Swift will launch later this spring.

“Taylor is a true artist, deeply involved in the full creative process, from writing to production to release,” said Stuart Kronauge, General Manager, Sparkling Beverages, Coca-Cola North America. “The ‘Music That Moves’ spot shows Taylor in her natural element – penning lyrics that one day will speak volumes to millions of fans the world over…all while sipping on a Diet Coke. The commercial serves as a peek behind the curtain at an extraordinary day in the life of a true American superstar.”

In addition to the new ad, Diet Coke will give fans extraordinary access to Swift through social, in-person and in-retail experiences during her sold-out RED Tour. From Swift’s first show in Omaha, Neb., to the final tour stop in Nashville, Tenn., Diet Coke will bring fans even closer to their favorite superstar.

Fans

From: http://www.dailyfinance.com/2013/04/11/taylor-swift-celebrates-the-extraordinary-power-of/

Business, Finance, Occupation & Industry

Brad Paisley's Wheelhouse – Special Edition CD for Cracker Barrel Old Country Store® Available April

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By Business Wirevia The Motley Fool

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Brad Paisley’s Wheelhouse – Special Edition CD for Cracker Barrel Old Country Store ® Available April 9

LEBANON, Tenn.–(BUSINESS WIRE)– Cracker Barrel Old Country Store® and Arista Nashville announce the release of Brad Paisley’s Wheelhouse – Special Editionalbumwhichwill be available on April 9 at all Cracker Barrel Old Country Store® locations and online at crackerbarrel.com and select digital retailers. The release includes three additional exclusive tracks and coincides with Paisley’s Wheelhouse standard edition release on Arista Nashville.

Among the special guests joining Paisley on Wheelhouse – Special Edition are Charlie Daniels, LL COOL J, Eric Idle, Mat Kearney, Dierks Bentley, Hunter Hayes, and the late Roger Miller. Paisley produced his new album and wrote or co-wrote all 17 of the tracks.

“Three of the tracks on Wheelhouse – Special Edition are exclusive to Cracker Barrel, making an exceptional addition to Brad Paisley‘s latest, already outstanding CD,” says Cracker Barrel Marketing Manager Julie Craig. “We’re thrilled to bring our guests a Brad Paisley music experience both in our stores and throughout the country as his Beat This Summer Tour presented by Cracker Barrel Old Country Store®travels to 29 cities in the U.S. and Canada beginning in May.”

Paisley is a critically acclaimed singer, songwriter, guitarist and entertainer, which has earned him three GRAMMY® awards, 14 Academy of Country Music Awards, 14 Country Music Association, three ASCAP Country Music Songwriter/Artists awards and numerous other awards, as well as being a proud member of the Grand Ole Opry. Since his first #1 single in 1999, he has placed 21 singles at the top of the country charts. Paisley’s upcoming album, Wheelhouse – Special Edition, will be released on April 9 and includes the #1 hit, “Southern Comfort Zone,” and his current single, “Beat This Summer.” His 2012 Virtual Reality World Tour played to over one million fans in the U.S. and Europe. His 2013 tour will kick off on May 9 in St. Louis – Beat This Summer Tour presented by Cracker Barrel Old Country Store®.

www.BradPaisley.com, www.Facebook.com/BradPaisley, on Twitter @BradPaisley

www.crackerbarrel.com, www.Facebook.com/CrackerBarrel, on Twitter @crackerbarrel


About Cracker Barrel Old Country Store

Cracker Barrel Old Country Store, Inc. provides a friendly home-away-from-home in its old country …read more
Source: FULL ARTICLE at DailyFinance

Business, Finance, Occupation & Industry

Target and Michael Bublé Reunite to Deliver Exclusive Deluxe Edition of "To Be Loved" Featuring Thre

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By Business Wirevia The Motley Fool

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Target and Michael Bublé Reunite to Deliver Exclusive Deluxe Edition of “To Be Loved” Featuring Three Bonus Tracks

MINNEAPOLIS–(BUSINESS WIRE)– Target® Corp. (NYS: TGT) and three-time GRAMMY® award-winning singer and songwriter Michael Bublé are pairing up again for an exclusive deluxe edition of Bublé’s highly anticipated sixth studio album, “To Be Loved.” Available only from Target beginning April 23, the exclusive version of the album includes three bonus tracks and is available now for pre-order at Target.com.

Target and Michael Buble Reunite to Deliver Exclusive Deluxe Edition of “To Be Loved” Featuring Three Bonus Tracks (Photo: Business Wire)

Bonus songs on Target’s exclusive edition of the album include “Melancholy Baby,” a new, original track from Bublé, a swing-style mix of the album’s hit first single “It’s a Beautiful Day,” and a cover of the classic “Be My Baby.”

“This is the third time Target has partnered with Michael Bublé to bring exclusive music to his widespread fan following,” said Anne Stanchfield, divisional merchandise manager of entertainment, Target. “‘To Be Loved’ is bound to be a must-have album and fans can once again look to Target for more of their favorite music from such a talented musician.”

“A lot of the material on ‘To Be Loved’ was inspired by my personal life, and it includes some tracks that are edgier for me,” said Michael Bublé. “Teaming up with Target again on a deluxe edition of the album gives me the opportunity to offer my devoted fans a little extra – three bonus tracks that I enjoyed recording while making the album.”

“To Be Loved” features a mix of original songs, co-written by Bublé, and standards from artists including the Bee Gees, Dean Martin and Elvis Presley. Produced by Bublé’s longtime collaborator Bob Rock, the album is a follow up to the 2011 release “Christmas,” which sold seven million copies internationally and was the number two selling album of 2011. Later this year, Bublé is scheduled to perform 10 sellout shows at London’s 02 Arena beginning June 30.

More information about Michael Bublé’s Target exclusive album will be available on ABullseyeView.com leading up to the April 23 launch.

About Target

Minneapolis-based Target Corporation (NYS: TGT) serves guests at 1,787 …read more
Source: FULL ARTICLE at DailyFinance