By Reuters
Filed under: Amazon.com, Retail, Internet, Wal-Mart, Shopping Trends
By Alistair Barr and Jessica Wohl
SAN FRANCISCO — Walmart is considering a radical plan to have store customers deliver packages to online buyers, a new twist on speedier delivery services that the company hopes will enable it to better compete with Amazon.com Inc. (AMZN).
Tapping customers to deliver goods would put the world’s largest retailer squarely in middle of a new phenomenon sometimes known as “crowd-sourcing,” or the “sharing economy.”
A plethora of start-ups now help people make money by renting out a spare room, a car, or even a cocktail dress, and Walmart would in effect be inviting people to rent out space in their vehicle and their willingness to deliver packages to others.
Such an effort would, however, face numerous legal, regulatory and privacy obstacles, and Walmart executives said it was at an early planning stage.
Walmart Stores Inc. (WMT) is making a big push to ship online orders directly from stores, hoping to cut transportation costs and gain an edge over Amazon and other online retailers, which have no physical store locations. Walmart does this at 25 stores currently, but plans to double that to 50 this year and could expand the program to hundreds of stores in the future.
Walmart currently uses carriers such as FedEx Corp. (FDX) for delivery from stores — or, in the case of a same-day delivery service called Walmart To Go that is being tested in five metro areas, its own delivery trucks.
“I see a path to where this is crowd-sourced,” Joel Anderson, chief executive of Walmart.com in the U.S., said in a recent interview with Reuters.
Walmart has millions of customers visiting its stores each week. Some of these shoppers could tell the retailer where they live and sign up to drop off packages for online customers who live on their route back home, Anderson explained.
Walmart would offer a discount on the customers’ shopping bill, effectively covering the cost of their gas in return for the delivery of packages, he added.
“This is at the brain-storming stage, but it’s possible in a year or two,” said Jeff McAllister, senior vice president of Walmart U.S. innovations.
Indeed, the likelihood of this being broadly adopted across the company’s network of more than 4,000 stores in the U.S. is low, according to Matt Nemer, a retail analyst at Wells Fargo Securities.
“I’m sure it will be a test in some stores,” he added. “But they may only keep it for metro markets and for higher-priced items.”
Legal Boundaries
Start-ups such as TaskRabbit and Fiverr already let individuals rent out their time and expertise to companies and people looking for small jobs to be completed.
Zipments was founded in 2010 as a crowd-sourced delivery network that allowed …read more
Source: FULL ARTICLE at DailyFinance


