Tag Archives: Victor Muller

Opinion: Spyker: It's not just about numbers

By Matt DeLorenzo

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A Compelling Story Counts As Much As Performance

Muller believes there’s room for small, boutique exotics like Spyker.

Following his ill-fated efforts to save Saab, Victor Muller is again back at Spyker Cars as CEO working hard on a comeback for the Dutch-based maker of exotic cars.

You could say he’s a dreamer, like his fellow countryman Henrik Fisker. But having established Spyker as a credible player in the ultra-exclusive exotic car niche and tempered by his experience at Saab, Muller is also a realist about both the capital requirements and the complexities in building automobiles. As volumes grow, the chance increases that even the littlest mistake can derail the whole enterprise.

Muller believes there’s room for small, boutique exotics like Spyker, Pagani and Koenigsegg in a market saturated by supercars from players like Ferrari, Lamborghini, McLaren, VW Group’s Bugatti and even Lexus with its LF-A.


Matt DeLorenzo is the former editor-in-chief of Road & Track and has covered the auto industry for 35 years, including stints at Automotive News and AutoWeek. He has authored books including VW’s New Beetle, Chrysler’s Modern Concept Cars, and Corvette Dynasty.


Continue reading Spyker: It’s not just about numbers

Spyker: It’s not just about numbers originally appeared on Autoblog on Fri, 12 Apr 2013 17:44:00 EST. Please see our terms for use of feeds.

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Report: Grainy leaked images show stillborn Castriota-designed Saab 9-3

By Zach Bowman

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Grainy image of next-gen Saab 9-3 hatchback design attributed to Jason Castriota - rear three-quarter view

The Saab faithful are going to be playing the “what if” game for years to come. It’s one of the burdens of being a fan of a dead brand. A fresh batch of grainy 9-3 Phoenix images have made their way online, alleged shots of a design proposal penned by none other than Jason Castriota. The five-door looks to feature an honest liftback, though SaabsUnited.com says this particular vehicle was drawn up as part of a business plan in early 2011. As such, Castriota apparently told the site the final product was to look much more athletic than what we see here. While the low-resolution images make it difficult to tell much about the design, we certainly appreciate the familiar roofline, full band taillamps and the contrasting rear spoiler reminiscent of the old Saab 99 and 900 ducktails.

Unfortunately, we know all too well why this creation never saw the light of day. Would-be savior Victor Muller couldn’t quite pull Saab out of its nosedive, and the company fell into bankruptcy before the 9-3 Phoenix could get off the ground. There’s talk of the Phoenix platform and Saab brand having new life in other markets as EVs and even as gas cars, but the model seen here will likely never see production – let alone North American showrooms.

You can take a closer look at SverigesRadio.se just make sure to have your translator ready if you don’t speak Swedish.

Grainy leaked images show stillborn Castriota-designed Saab 9-3 originally appeared on Autoblog on Mon, 04 Feb 2013 16:30:00 EST. Please see our terms for use of feeds.

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