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Automobiles

Official: YouTube tallies votes for this year's top five Super Bowl spots [w/video]

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By Jonathon Ramsey

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When we asked you to tell us which of this year’s 16 car-themed Super Bowl commercials you liked best, you chose the Farmer commercial from Chrysler Group, advertising the Ram trucks, over Audi’s Prom commercial in second place. Turns out the voters in YouTube’s Ad Blitz poll agreed, voting the same commercial to the number one spot from among the field commercials in every category.

From there, however, they went in a totally different direction. Budweiser’s The Clydesdales spot came second, Samsung’s The Next Big Thing took third. The Jeep Whole Again ad scored fourth in the YouTube poll, fifth in our poll of auto commercials, and the Hyundai Team spot got fifth from the YouTubers, but ninth in our poll.

The voting results don’t match up with the viewing numbers, though – while Farmer has more than 13 million views, The Next Big Thing is well beyond 21 million. You can read the press release below and see all five spots, lined up for you, one more time.

Continue reading YouTube tallies votes for this year’s top five Super Bowl spots [w/video]

YouTube tallies votes for this year’s top five Super Bowl spots [w/video] originally appeared on Autoblog on Tue, 19 Feb 2013 12:30:00 EST. Please see our terms for use of feeds.

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Source: FULL ARTICLE at Autoblog

Automobiles

Official: YouTube's Super Bowl commercial buzz list dominated by automakers [w/videos]

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By John Neff

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After Sunday’s big game, YouTube will be the place to watch every commercial that you missed when you left your seat for an emergency guac refill or, as we say in Cleveland, took the Browns to the Super Bowl. That makes YouTube the nation’s water cooler on Monday, and it’s got some preliminary stats to share in the lead up to kickoff.

As you know, Super Bowl advertisers, particularly automakers, like to endlessly tease their big budget commercials in the weeks before the game, many times revealing them outright days in advance. Because of this, YouTube can tell us which commercials have been viewed the most so far, and their top five list is all automakers.

Kaley Cuoco appears to have been a good investment for Toyota, as her ad for the RAV4 has garnered the most YouTube views – six million and counting – among Super Bowl commercials so far. Second place goes to Mercedes-Benz, though not its actual Super Bowl commercial, but rather the teaser for it. You know, the one with Kate Upton and the car washing, which is up to 5.6 million views. Third place is Audi’s Prom commercial (3.3M views), fourth goes to Volkswagen’s slightly controversial Get In, Get Happy ad (3.3M views), and the fifth and final spot is bookended by the teaser video for Kaley Cuoco’s commercial (3.2M views). You can watch all five in order below.

The data above is current and official as of 10:00 AM EST today, though things are changing quickly. For instance, while preparing this post, we noticed that VW‘s ad has already passed Audi’s in overall views.

This order will almost certainly be upended on game day anyway when the full onslaught of Super Bowl advertising hits our retinas in real time. After all, we haven’t heard a peep from Chrysler, which for the past two years has caught the nation’s collective attention with its prideful and patriotic commercials.

Continue reading YouTube’s Super Bowl commercial buzz list dominated by automakers [w/videos]

YouTube’s Super Bowl commercial buzz list dominated by automakers [w/videos] originally appeared on Autoblog on Thu, 31 Jan 2013 15:44:00 EST. Please see our terms for use of feeds.

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Source: FULL ARTICLE at Autoblog