In a matter of three months, Netflix investors have gone from being cautious about the company’s prospects to failing to acknowledge that competition exists. In this time, shares have skyrocketed over 100%, suggesting that investors have grown comfortable with Netflix’s approach of becoming a content producer as a means to thwart off competitive threats. In its debut series House of Cards, viewers and investors alike are looking forward to Netflix having a bright future in the production business. However, what investors are failing to acknowledge is that competition has wised up to this strategy and will be mimicking Netflix’s efforts. In this video, Motley Fool contributor Steve Heller explains that the threat to Netflix’s should not be taken lightly.

Can Netflix fend off this burgeoning competition, and will its international growth aspirations really pay off? These are must-know issues for investors, which is why we’ve released a brand-new premium report on Netflix. Inside, you’ll learn about the key opportunities and risks facing the company, as well as reasons to buy or sell the stock. We’re also offering a full year of updates as key news hits, so make sure to click here and claim a copy today.

The article You Should Be Scared for Netflix originally appeared on Fool.com.

Fool contributor Steve Heller owns shares of Google. The Motley Fool recommends Amazon.com, Google, and Netflix. The Motley Fool owns shares of Amazon.com, Google, and Netflix. Try any of our Foolish newsletter services free for 30 days. We Fools may not all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. The Motley Fool has a disclosure policy.

Copyright © 1995 – 2013 The Motley Fool, LLC. All rights reserved. The Motley Fool has a disclosure policy.

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