Don Brennan Archives - Bartle Doo Article Archives

Derek Lam for DesigNation Launches Today at Kohl’s Department Stores

The limited edition, limited time premier designer collection drawing inspiration from Rio de Janeiro is available at Kohl’s stores nationwide and Kohls.com

MENOMONEE FALLS, Wis.–(BUSINESS WIRE)– Kohl’s Department Stores (NYS: KSS) today announced the Derek Lam for DesigNation collection is now available at Kohl’s stores nationwide and at Kohls.com. Award-winning fashion designer Derek Lam draws creative influence for the collection from a trip to Rio de Janeiro, Brazil. The limited edition, limited time collection is Lam’s first collaboration with Kohl’s and also marks his first swimwear collection.

The Derek Lam for DesigNation collection captures the spirit of Rio, drawing from the city’s fusion of urban and jungle, past and present. Simultaneously sophisticated and casual, Derek Lam‘s versatile designs transition seamlessly from beach to café; swimwear is daywear, and day blends beautifully into night. The contemporary collection of rich fabrics, bold prints and chic silhouettes features misses’ apparel and swimwear with retail prices ranging from $36 to $88. For added shopping convenience, an extensive assortment of exclusive styles and colors will be available only on Kohls.com.

“We are thrilled to partner with Derek Lam, who has brilliantly captured the cultural vibrancy and passion of Rio through this imaginative and diverse collection,” said Don Brennan, Kohl’s chief merchandising officer. “Today’s launch of the second DesigNation collection reinforces Kohl’s ongoing commitment to offering our customers world-class designer fashions of extraordinary quality, design and selection, all at an affordable price point.”

“I designed the Derek Lam for DesigNation collection to be an ally to modern women, providing fashion and style that is relatable, accessible and exciting,” said Derek Lam. “The collection brings the essence of Brazil to the Kohl’s customer and was inspired by a trip to Rio, a city full of color and life. The easy-going nature and unselfconscious sensuality of Rio is reflected in colors, prints and styles that are versatile and easy to wear.”

The launch of Derek Lam for DesigNation is supported with an integrated advertising and marketing campaign that spans across print, broadcast, digital and social media. To celebrate with consumers nationwide, Kohl’s Facebook fans were invited to vote on 10 items from the collection, with the top five favorite items made available in an exclusive presale in March. Kohl’s also launched a Derek Lam for DesigNation Facebook application and sweepstakes, offering Facebook fans a chance …read more

Source: FULL ARTICLE at DailyFinance

By Business Wirevia The Motley Fool

Filed under: Investing

Kohl’s Department Stores Announces Partnership with Designer Catherine Malandrino

Malandrino Limited-Edition DesigNation Collection Inspired by Paris to Debut Exclusively at Kohl’s and Kohls.com in Fall 2013

MENOMONEE FALLS, Wis.–(BUSINESS WIRE)– Kohl’s Department Stores (NYS: KSS) today announced a partnership with Catherine Malandrino, who will be the third designer for the retailer’s DesigNation limited-edition collection. As part of the Kohl’s DesigNation concept featuring premier designer fashions based on international inspiration, the collection will draw creative influence from Malandrino’s recent trip to her home city of Paris, France. The collection features apparel for her and will be available exclusively at Kohl’s and Kohls.com beginning fall 2013.

“Our DesigNation collection from Catherine Malandrino blends Catherine’s feminine style and recognizable silhouette into wearable, timeless designs that allow women to express their personality at an exceptional value,” said Don Brennan, Kohl’s chief merchandising officer. “We are confident the line will appeal to our customers and continue to position Kohl’s as the premier style destination they have come to expect.”

Malandrino’s DesigNation collection will include dresses, skirts, pants, shirts, sweaters and outerwear. Retail prices for the collection will range from $36-$130. The line will be available in fall 2013. For more information, visit www.Kohls.com/CatherineMalandrino.

“From the lights and the architecture to the parks and the galleries, I found so much creative inspiration walking the streets of Paris,” said Malandrino. “My Kohl’s DesigNation collection showcases that experience with a perfect blend of romantic, elegant and Parisian style at an affordable price.”

Launched in fall 2012 with Narciso Rodriguez and following with Derek Lam for spring 2013, Kohl’s DesigNation collections feature a different designer, marrying his or her aesthetic with influence from various global destinations. Kohl’s will continue to introduce new brands and exclusive world-class partnerships that offer customers contemporary style at an incredible value.

About Catherine Malandrino

Malandrino was born in Grenoble, France and is known for weaving together the two poles of her style, the energy of Manhattan and the romance of Paris. She began her career as a fashion designer in Paris, working in the houses of Emanuel Ungaro, Louis Feraud, and at Et Vous. She moved to New York and expressed her own aesthetic by marrying her skill of draping with unique craftsmanship. “Curiosity is the essence of …read more
Source: FULL ARTICLE at DailyFinance

Bartle Doo Article Archives

Tag Archives: Don Brennan

Derek Lam for DesigNation Launches Today at Kohl's Department Stores

Kohl's Department Stores Announces Partnership with Designer Catherine Malandrino

Articles Archive