Southern Wine & Spirits of America Appoints Tony Truzzolino Senior Vice President, Sales for Beam Business

Industry Veteran to Focus on Further Growing Beam Portfolio

MIAMI & DEERFIELD, Ill.–(BUSINESS WIRE)– Beam Inc. (NYS: BEAM) , the leading American spirits company, and Southern Wine & Spirits of America, Inc. (Southern), the nation’s leading wine and spirits distributor and control state broker, are pleased to announce jointly the appointment of Tony Truzzolino to Southern Wine & Spirits as Senior Vice President, Sales for the Beam portfolio. Truzzolino joins Southern from Beam where he most recently served as General Sales Manager, Southern Region, overseeing the 31 states in the U.S. where Southern Wine & Spirits is Beam’s distributor partner.

In his new role at Southern, effective May 1, Truzzolino will report directly to Brad Vassar, Executive Vice President, General Manager of Southern Wine & Spirits of America, Inc., and will be responsible for accelerating the growth of Beam’s portfolio, including Jim Beam^® Bourbon, Sauza^™ Tequila, Canadian Club^® Whisky, Courvoisier^® Cognac, Maker’s Mark^® Bourbon, Pinnacle^® Vodka, Skinnygirl^® Cocktails and more.

“Tony Truzzolino has been an invaluable member of our Beam team for the past 10 years. He has a sharp ability to get results and motivate his team to success, which has been a key driver of our ability to grow and become one of the largest share gainers in the U.S. marketplace,” said Bill Newlands, President of Beam North America. “I am confident that Tony will be an outstanding addition to the Southern Wine & Spirits family working directly with us to ensure focused prioritization and results on our existing brands and new innovations as we drive accelerated growth throughout the country. With Tony’s key leadership appointment, we now have the best of both worlds, and it only further strengthens our relationship with Southern.”

“We are pleased to be Beam’s single largest distributor partner, and we continue to look for unique opportunities to further partner together in driving mutual growth,” added Brad Vassar. “We look forward to Tony Truzzolino joining our Southern team to focus on the Beam portfolio—leveraging his depth of talent and expertise. With Tony in this critical leadership position, along with our dedicated team of portfolio managers throughout the U.S., we are well positioned for the future.”

Truzzolino brings nearly 30 years of experience in the industry, including the past decade …read more

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