Avnet Electronics Marketing Launches AXIOM Magazine for Americas Design Community

PHOENIX–(BUSINESS WIRE)– Avnet Electronics Marketing Americas, a business region of Avnet, Inc. (NYSE: AVT), has launched AXIOM, a new design-oriented print and online magazine. The first issue, focusing on connections, is available now.

AXIOM, which comes from the Latin root axioma, is defined as information that is thought fitting and worthy. Each issue will be produced in collaboration with independent specialist authors and technical experts will contribute content on relevant design-oriented topics. The publication will reach 60,000 engineers, purchasers and technology managers in the electronics industry.

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“We created AXIOM with the goal of bringing the design community news and information from industry leading technology companies that can creatively and positively impact their current and future design efforts,” said Rondekka Moore, director of demand creation for Avnet Electronics Marketing America and AXIOM‘s editorial director. “In our first issue, we focus on connections. Connections can take many forms – from wired and cabled or simply connecting our reader to knowledge about new products that solve pressing design challenges.”

Highlights of the connections issue include:

• A focus on low-energy bluetooth
• Keys to selecting a wireless network protocol
• SFP+ enhancements that speed wireless networking
• New products
• Review of market trends
• Supply chain solutions

AXIOM is a quarterly publication. To subscribe, or read online, go to http://bit.ly/10FlO3Z.

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About Avnet Electronics Marketing

Avnet Electronics Marketing is an operating group of Phoenix-based Avnet, Inc. that serves electronic original equipment manufacturers (EOEMs) and electronic manufacturing services (EMS) providers in more than 70 countries, distributing electronic components from leading manufacturers and providing associated design-chain and supply-chain services. The group’s website is located at www.em.avnet.com.

From: http://www.dailyfinance.com/2013/04/17/avnet-electronics-marketing-launches-axiom-magazin/