Rocket Web Wins Most Innovative Magento Enterprise Site of 2012

Design Firm Recognized for Outstanding Work on Delicious Karma Site at Imagine eCommerce 2013 Event

LAS VEGAS–(BUSINESS WIRE)– Magento, the leading eCommerce platform*, today at the Imagine eCommerce 2013 conference announced that the Delicious Karma site developed by Rocket Web is the winner of the Most Innovative Magento Enterprise Site of 2012. Now in its second year, the prestigious honor was awarded by Magento executives after evaluating submissions of online stores developed on the Magento Enterprise Platform.

“We continue to be impressed by the innovation from our solution partners as they push the boundaries of the Magento platform,” noted Roy Rubin, co-founder and chief operating officer at Magento. “The advances that Rocket Web brought to life for Delicious Karma capture the essence of the art and technical expertise of successful commerce. We look forward to seeing our merchants and partners continue to push the bleeding edge of commerce innovation in 2013.”

Rocket Web for Delicious Karma: www.deliciouskarma.com
As a new daily deals startup, Delicious Karma worked with Rocket Web to build out a fully scalable commerce initiative on Magento Enterprise to support the company’s rapid growth. Rocket Web capitalized on the private sale functionality built into Magento Enterprise to launch a public beta six months ago engaging over 5,000 active users with an average order size of $70.

Michelle Ritchie, chief marketing officer and founder of Delicious Karma noted the potential that Rocket Web was able to realize, “Magento Enterprise has enabled us to build something not previously possible: a network of deeply engaged food lovers that want to discover, learn and share their passions for delicious, real food.” For more about Rocket Web click here: http://www.rocketweb.com/

In addition to creative and visually appealing work, this year’s awards focused on rewarding innovative HTML 5 implementations, responsive web design, exceptional utilization of Magento’s inherent features and integration with third party technologies from the diverse 6,000-extension strong Magento Connect marketplace. Most importantly, the winning submission delivered above and beyond initial merchant requirements by producing a site that exceeded business goals including revenue, conversion rate, site traffic, average order volume, and customer loyalty.

Additional 2013 award finalists included:

Pod1 for Erno Laszlo: www.ernolaszlo.com
Erno Laszlo, originally a dermatologist brand to

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